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Ambra_lubricants

PETRONAS LUBRICANTS INTERNATIONAL CELEBRATES PARTNERSHIP WITH CNH INDUSTRIAL BRANDS WITH DEVELOPMENT OF NEW AND IMPROVED LUBRICANTS

04-07-22
PETRONAS LUBRICANTS INTERNATIONAL CELEBRATES PARTNERSHIP WITH CNH INDUSTRIAL BRANDS WITH DEVELOPMENT OF NEW AND IMPROVED LUBRICANTS

[London, UK April 2022]  PETRONAS Lubricants International (PLI) has renewed its partnership with market leaders and celebrated makers of agricultural and construction equipment, Case IH and New Holland Agriculture and CASE Construction and New Holland Construction, to announce new products to its already successful PETRONAS Tutela, Akcela & Ambra Multi-traction ranges.  

The longstanding partnership between PLI and CNH Industrial (*) has been powering the Company’s brand’s hard-working equipment, with great technical output, with their expertly made PETRONAS Ambra and Akcela lubricants which are specifically designed to ensure all CNH Industrial machinery can perform to its highest standard, even whilst under extreme pressure. PETRONAS Akcela is also the recommended lubricant for STEYR tractors. The shared expertise of engineers and scientists from both PETRONAS and CNH Industrial have produced this high-tech lubricant designed to surpass the top performance requirements throughout the agricultural and construction machinery industries. 

Launching from April 2022, PLI has now announced an updated range of PETRONAS Tutela, Ambra and Akcela products, specifically for the use on CNH Industrial’s brands machinery. The new PETRONAS Tutela CNH Industrial products will also include the well-known professional co-branded packaging; that further strengthens the relationship between the two companies.  

The new product ranges will include updated and improved CNH Industrial specifications for the gear, hydraulic and grease solutions. These products underwent significant clutch friction testing in order to meet new performance requirements from CNH Industrial at their in-house facility. The new fluids were tested against a base line of twelve different friction materials, resulting in rationalisation and simplification of both Hydraulic and Gear Oils. As the officially recommended range, PETRONAS scientists work in close collaboration with the CNH Industrial team at the Santena Global Research & Technology Centre to co-engineer lubricants that keep equipment thriving through long hours, extreme temperatures and tough terrain. 

Equipment produced by CNH Industrial often works in extreme conditions year round, and must always deliver. PETRONAS and CNH Industrial are committed to preventing costly maintenance, giving their customers peace of mind to do their jobs with confidence.  

Domenico Ciaglia, MD EMEA, PLI, said: “We are proud to celebrate over 25 years of collaboration with CNH Industrial, and also to continue to develop and expand our partnership with our innovative new range of PETRONAS Tutela, Ambra and Akcela oils. Together, we will further enhance the performance and dependability of CNH Industrial Agriculture and Construction machinery and continue to be the recommended lubricants solution.”   

Rosella Risso, Vice President Agriculture - Global Parts & Service, CNH Industrial said: “PETRONAS has been a long-term partner for CNH Industrial.  Our teams of researchers, scientists and mechanics have been working together for decades, and as a result of our successful collaboration, we continue to create even better products. As our machines develop, the lubricant solutions do as well, and we are excited to be expanding our range with PETRONAS to ensure our machines deliver ultimate performance.” 

The new PETRONAS Tutela, Ambra and Akcela products, recommended for CNH Industrial, are now available and will be gradually introduced to machines throughout the rest of the year. 

* CNH Industrial & Petronas are contracted in EMEA and South America regions 

 

ABOUT PETRONAS LUBRICANTS INTERNATIONAL    

PETRONAS Lubricants International Sdn Bhd (PLI) is the global lubricants manufacturing and marketing arm of PETRONAS, the national oil corporation of Malaysia. Established in 2008, PETRONAS Lubricants International manufactures and markets a full range of high-quality automotive and industrial lubricants products in over 100 markets globally. Headquartered in Kuala Lumpur, PLI has over 30 marketing offices in 28 countries, managed through regional offices in Kuala Lumpur, Beijing, Turin, Belo Horizonte, Chicago, and Durban.     

Currently ranked among the top 10, PLI is driving an aggressive business growth agenda to secure its position as a leading global lubricants company at the forefront of the industry. For more information, please visit www.pli-petronas.com.     

    

PR Contact        

Team LEWIS 
etronasuk@teamlewis.com 

CNH Industrial (NYSE: CNHI / MI: CNHI) is a world-class equipment and services company. Driven by its purpose of Breaking New Ground, which centers on Innovation, Sustainability and Productivity, the Company provides the strategic direction, R&D capabilities, and investments that enable the success of its global and regional Brands. Globally, Case IH and New Holland Agriculture supply 360° agriculture applications from machines to implements and the digital technologies that enhance them; and CASE and New Holland Construction Equipment deliver a full lineup of construction products that make the industry more productive. The Company’s regionally focused Brands include: STEYR, for agricultural tractors; Raven, a leader in digital agriculture, precision technology and the development of autonomous systems; Flexi-Coil, specializing in tillage and seeding systems; Miller, manufacturing application equipment; Kongskilde, providing tillage, seeding and hay & forage implements; and Eurocomach, producing a wide range of mini and midi excavators for the construction sector, including electric solutions. Across a history spanning over two centuries, CNH Industrial has always been a pioneer in its sectors and continues to passionately innovate and drive customer efficiency and success. As a truly global company, CNH Industrial’s 37,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world.  

For more information and the latest financial and sustainability reports visit: cnhindustrial.com

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